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About

Generation Voodoo is what happens when two bored designers together in Antwerp and Amsterdam.

01

Our Style

At Generation Voodoo, style isn’t about blending in — it’s about waking the senses. We create pieces that refuse to whisper. Bold shapes, charged colors, and textures that feel alive. Nothing polished to the point of boredom, nothing designed to be “just okay.” Our collections have a pulse, a little chaos, and enough edge to make you look twice.

We don’t chase trends or bow to the algorithm. Instead, we build clothing that makes you feel something — confidence, discomfort, electricity. Every piece is crafted sustainably, but without losing the rawness that defines us. Fashion doesn’t have to be quiet to be responsible; it just has to be honest.

02

Our History

Generation Voodoo grew out of late-night rebellion in Antwerp and Amsterdam. Two designers, exhausted by endless beige trenches and polite pastels, began creating in the hours when the fashion world wasn’t watching. What started as frustration turned into a mission: to bring soul back into an industry obsessed with sameness. So they bought a forgotten little label and set it on fire — metaphorically, of course.

They remain anonymous, still tied to day jobs where “neutral tones” are treated like divine commandments. But when the sun sets, they build something entirely different. Behind closed doors, they craft a counterculture brand fueled by instinct, emotion, and defiance. That contrast — obedient by day, rebellious by night — is the heartbeat of Generation Voodoo.

03

Learn More

Generation Voodoo exists for those who are done with safe choices and predictable lines. If mainstream fashion feels like déjà vu, this is your antidote. We’re here to disrupt, to challenge, to make you question why everything started looking the same in the first place. This brand isn’t about following rules — it’s about rewriting them.

Explore, dive deeper, and let yourself get pulled into the ritual. Our world is built for the curious, the bold, and the ones who want to feel something again when they get dressed. Generation Voodoo isn’t just another label to shop — it’s a mindset, a movement, and maybe even a little bit of magic. Ready to step inside?

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